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12/03/07

Claranet Group Hires Heroes To Support Public Relations

 

Claranet, the experts that develop, support and manage communication and information technology for business, has appointed its first UK public relations agency.

London-based Parker, Wayne and Kent has been selected to raise the profile of the Claranet Group, which has eight offices across Europe and the US. The partnership will allow Claranet to create a communications strategy that complements its international unification and expansion objectives.

The brief includes a strategic media relations programme, analyst relations, event support, online PR, copy writing and collateral development.

“Parker, Wayne and Kent provides the long-term strategic and practical public relations support Claranet needs as it builds its IT services to businesses across Europe,” said Claranet UK Marketing Manager, Clare Abbam.

“Claranet has a lot to shout about. Over the past few years we have expanded into Europe, acquiring partners and building our portfolio of managed services. Now we intend to build our brand to a level befitting an award-winning Service Provider with an enviable track record.”

A Parker, Wayne and Kent spokesman said “We look forward to working with Claranet, continuing to develop a well-recognized brand. The broad selection of PR practices in our team makes us a perfect fit for the support they need.”

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